50 quotes from investors on startup opportunities and relationships with founders

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With 44 startups achieving unicorn status in India this year, it has been an exciting and rewarding time for investors! The digital transformation and D2C movements, accelerated by the pandemic, have also boosted investment opportunities around the world.

Taken from our comprehensive coverage of the entrepreneurship ecosystem, we present 50 quotes from investors (see our previous compilations of 2020 and 2019).

We have broken down these 50 quotes into five categories: Foundations, Founding Teams, Founder’s Boards, Fundraising, Outings, The Indian Opportunity, The Next Wave, and The Way Forward.

Your story wishes all founders and funders a Good year, with great success and scope in 2022!


We have a five-T matrix for evaluating startups. It includes the team, technology, traction, schedule, and the total addressable market. – Himanshu Yadav, Woodstock Fund

Today’s entrepreneurs are looking for more than investors – they want value-added partners who understand consumers and brands. – Nicholas Cator, Venturi Partners

Risk is best understood as a combination of two factors – how reversible is the decision and how controllable is the outcome. – Shripati Acharya, Prime Venture Partners

The first important step for any angel investor is to have a clear world view of how things are going to develop over the next 10 to 15 years. – Vivek Kharé

Unlike investing in public markets, angel investing is not a swing game where you blindly support popular businesses or sectors. – Shanti Mohan, LetsVenture

Founding teams

Businesses are successful because you support phenomenal founders. – Priya Mohan, Venture Highway

The right co-founder needs to have a similar mindset and aligned thinking process for great chemistry. – Anurag Jhanwar, Fintrust Advisors

The founder must demonstrate strong execution and domain skills for the startup to gain investor interest. – Ashvin Chadha, Anicut Angel Fund

Adding the right member to your team – as a co-founder or otherwise – can pay rich dividends. – Shripati Acharya, Prime Venture Partners

Startup founders need to be aware that their moats can be disrupted by their competition and therefore should strive to stay one step ahead. – Shivathilak Tallam, Unitus Ventures

Founder’s advice

Don’t spend time with people who tell you it’s okay. You learn more from people who disagree with you. Be that active listener. – Vani Kola, capital of Kalaari

OKRs are simple and a very lightweight way to deliver 10X results. – Amit Somani, Prime Venture Partners

Building a startup is your sculpture, your work of art – and a legacy that will hopefully last beyond your time! – Sanjay Swamy, Prime Venture Partners

The ultimate measure of network effects is vertical cohorts and the best example will be Ola and Uber. – Avnish Bajaj, Matrix Partners India

A strong business model is important because companies have to use venture capital money to build assets. But when it comes to growth, it needs to be funded by a company’s paying customers. – Anirudh Damani, Artha Venture Fund

Fund raising

One of the biggest challenges a start-up entrepreneur faces is the tedious and time-consuming process of raising capital. We believe innovation should be at the heart of why and how founders interact with investors. – Sudhir Sethi, Chiratae Sonic

Private equity and public investors look at a business from a completely different perspective, unlike a VC. – Rahul Khanna, capital of the Trifecta

Collecting more money than you need will cause you to splurge more. Sooner or later you will lose your financial prudence. – Sanjay Mehta, 100X.VC

More than acquiring the financing, you will have to work harder to keep your promise to your investors. – Dr Apoorva Ranjan Sharma, 9Unicorn

The financial stress that accompanies fundraising can be a significant distraction for new founders and young entrepreneurs. – Bhavik Vasa, GetVantage

You can’t think small when talking to investors. The objective is to inject capital, acquire customers and gain significant market share. – Vikrant Potnis Vikrant, FundEnable.com


The outputs play a huge role. They catalyze the whole ecosystem because they close the loop. – Sateesh Andra, Endiya Partners

Keep in mind that investors are considering a potential exit, and this is especially possible if the market size is large enough to allow growth at each stage of funding. – Anurag Jhanwar, Fintrust Advisors

[Founders] should set the price of the IPO in such a way that, upon listing, incoming investors earn money and existing investors see increased value. – TV Mohandas Pai, capital of Aarin

Startups need to understand the purpose behind the business association; some companies are looking for startups that they can buy out, integrate as suppliers or use their platform to promote their services. – Anurag Jhanwar, Fintrust Advisors

The Indian opportunity

The Indian startup ecosystem is on a wave of wealth creation. – Anas Rahman Junaid, Hurun India

India is poised to cross paths with hundreds of multi-billion dollar companies by 2023. – Apoorva Ranjan Sharma, 9Unicorns

All over the world there is a huge amount of cash looking for returns. Recent events in China have turned attention to India as the country has a similar profile, with reach and valuations playing its part. – V Balakrishnan, Exfinity Venture Partners

For many years, Silicon Valley has been the only place of interest for startups. Today there are so many startup ecosystems around the world. Until 2013, only Israel, the United States and China would create unicorns. – Anand Rajaraman, Rocketship.vc

India is now home to more than 50 unicorns and the third largest business ecosystem in the world. – Ashish Sharma, InnoVen Capital India Fund

One of the changes in the outlook of the founders is the desire to solve the important and endemic problems in India. – Karan Mohla, Chiratae Ventures

Indian startups have a great opportunity to innovate and help support the economy. – Padmaja Ruparel, IAN Fund

We can see a growing trend of investment in startups fueling India’s growth story, and seeing a Level II urban startup competitively against a startup in Mumbai or Delhi shows its ability. . – Nandini Mansinghka, Mumbai Angels Network

Much of the venture capital funding is still concentrated in metropolitan cities such as Delhi-NCR, Bengaluru and Mumbai, however, we have seen some very successful startups come out of Tier II cities and beyond. – Akshay Chhugani, capital of Kisho

A lot of individual investors are very daring. Indian family offices, which are generally very conservative, are also interested in investing in startups. – Rahul Gupta, capital of radar

It takes a lot of patience in India to invest, and there is no shortcut to success. – Abhishek Agarwal, Rockstud Capital

As the Indian startup ecosystem has proven to have the most talented and innovative minds to build businesses, it is essential for us to unlock India’s national capital. – Padmaja Ruparel, IAN Fund

The role of venture capital finance in India is considerably less. While India has seen the growth of 30 to 35 unicorns this same year, most of the investors who make them are foreigners. – Siddarth Pai, 3one4 Capital

The next wave

The next round of venture capital may actually be more focused on climate technology. – Prashanth Prakash, Accel Partners

The huge innovative footwear industry foresees a vast future with environmentally friendly production and supply. – Apoorva Ranjan Sharma, Business Catalysts

Pollution and climate change represent a trillion dollar opportunity, not because of justice, but because of cheaper, effective and sustainable solutions that will replace existing solutions. – Sumeet Singh, Climate Angels Fund

We love when entrepreneurs create a business case for sustainability. – Manoj Kumar, Social Alpha

The road ahead

India is in a unique position to build businesses for the next billion users (NBUs) that are also relevant globally. – Ritu Verma, Ankur Capital

India will see many more large venture capital firms form over the next decade. – Yash Jain, capital of sparrows

It is necessary that our startup ecosystem has more women for there to be inclusive growth. Supporting businesses that have a woman in key decision-making roles is also important in bringing about a cultural shift in the ecosystem as a whole. – Vani Kola, capital of Kalaari

There is a huge shift in the founders’ mind-space when it comes to risky debt and we expect the deployment of this capital to increase significantly in the next one to two years. – Ishpreet Singh Gandhi, Stride Ventures

Very few platforms or angels invest in young and passionate student startups. – Ankur Jain, HostelFund

Startups are spreading at an increasingly rapid rate. – Subrata Mitra, Accel India

Your story also published the paperback “Proverbs and quotes for entrepreneurs: a world of inspiration for startups” as a creative and motivating guide for innovators (downloadable as apps here: Apple, Android).

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